00 / Intro

Helping early-stage teamsfind product–market fit

I bridge the gap between product, design, and engineering through AI-enabled tools, lean experimentation, and a builder's mindset.

A decade in B2B SaaS — fintech, edtech, platforms — leading 0→1 product and GTM bets, scaling self-serve revenue through PLG, and driving experimentation across startups and public companies.

Today I run Fractions Studio, an AI-enabled studio delivering fractional product leadership and training. We partner with founders to validate the right products — and build the agentic capabilities to ship fast.

01 / In Practice

Companies I've helped shape

A decade of partnering with teams shipping at scale.

02 / Graph

Everything, connected

Every project, note, and concept on this site, connected by the ideas that recur. Click in to explore.

03 / Projects

Things I've built

Case studies and side projects. For more detail on any of them, get in touch.

01

Designing Coursera's Future: Unlocking Employability at Scale

02

Rebuilding the Recommendation Engine: Coursera Degrees Growth

03

Building the Bank: Defining Procurify's Embedded Finance Future

04 / Notes

Recent writing

Field notes on product, building, and AI.

01

The 2-Week Sprint Paradox: Why AI Makes Coordination Harder, Not Easier

02

New tools, same old mistakes

03

Time well spent: tools for people who are tired of being distracted

05 / Connect

Say hello

The fastest way to start a conversation.